Biography
I’ve spent my career mastering the art and science of sales, marketing, writing and storytelling within Fortune 100 and 200 companies – as well as small businesses. Whether I’m building innovative sales programs, leading teams to exceed ambitious goals, or crafting compelling marketing strategies, my passion lies in creating impact and driving measurable results.
Over the years, I’ve held roles like Director of Marketing & Sales Operations, Sales Program Director, Business Development Manager, and Marketing Consultant, each offering me opportunities to sharpen my expertise in sales effectiveness, program management, contract negotiation, and organizational integration.
Throughout my career, I’ve been recognized for my dedication to excellence; from receiving the 2020 Spotlight Award at Verizon Business Markets to earning the Strategic Deal of the Year Award for my work with Amazon Web Services (AWS). I strive to go above and beyond for my team and clients, firmly believing that success is a team sport.
Beyond sales and strategy, I’m also a published freelance writer and content creator, combining creativity with business acumen to tell stories that resonate and inspire action. I’ve combined my passion for storytelling and the outdoors as a freelance writer and photographic contributor for publications like The Denver Post, The Flyfish Journal, Fly Rod & Reel Magazine, Outside Magazine Online, and The Drake Magazine. From covering international fly-fishing adventures to exploring hyper local angling experiences, my work spans travel features, essays, fiction, and blog content.
In 2019, I created, wrote, produced, and launched Down The Path, a highly acclaimed podcast that continues to resonate deeply with the fly fishing community.
Whether it’s designing impactful sales initiatives or crafting engaging content, I bring clarity and purpose to every project I take on.
If you’re looking for someone who’s as passionate about the process as they are about the results, let’s connect. I’d love to hear from you! You can reach me at williamhrice72@gmail.com
